A three-language website where buyers pick a Swiss car and request an offer in a few clicks

The business problem

A dealer importing cars from Switzerland to Moldova serves buyers who search in different languages. Every car carries many details that must stay current: year, mileage, fuel, gearbox, equipment, photos. Without its own catalog, the information stays scattered across listings and private messages.

Enquiries get lost easily when they arrive through several channels, and buyers speak Romanian or Russian. It matters that every request reaches the person who answers quickly, and that the dealer can change cars, prices and texts alone, without depending on a developer.

Find, together with the client, a way for buyers to see cars in their own language and request an offer easily, while the dealer keeps the catalog and enquiries under control.

• Three languagesEvery car, review and page text exists in Romanian, Russian and English; Romanian stays the default
• Non-technical usersCars, photos, the homepage, contact data and the logo are edited from the panel, with no code
• Customer contact dataNames and phones of people requesting an offer are visible to the administrator only, and forms are rate-limited against spam
• Fast responseThe enquiry must reach Telegram and email without the visitor waiting on the form
• Search visibilityA page for every car, in every language, easy to find in search engines

The solution

We did not draw screens, we solved business problems. We started from the dealer's working day: how a car is added, how an enquiry arrives, who answers and how fast. That gave us the roles (visitor and administrator), the flow of an enquiry and the structure of the content in three languages.

We asked what a buyer needs to know before calling and what the dealer must receive. The buyer sees the car in their own language and requests an offer, a callback or a test drive. The dealer gets the request in the panel and immediately on Telegram and email, with name, phone and message.

A few decisions we made together: Romanian stays the default, with Russian and English covering the local market. The site does not sell online; a car is requested through a form. Homepage content is changed from the panel, so the offer can be updated without a developer. Access to the panel is limited to the administrator, and security was reviewed and hardened in separate iterations.

Screens with demo data

What we found midway through

Every car comes with dozens of large photos. We store them separately from the pages and serve them resized for each screen, so the inventory loads quickly on phones too.

Inventory changes often, so pages had to update as soon as a car is added, reserved or sold, without a developer stepping in.

The favourites list was added along the way, after we noticed visitors return several times before calling. They can now keep the cars they are interested in without an account.

What the client gained

The dealer owns a catalog in three languages and updates it alone. Enquiries land in one place, the panel, and immediately on Telegram and email, so they stop scattering across channels.

The dealer controls what the site shows (cars, texts, contacts) and sees incoming enquiries and newsletter subscribers. Buyers can browse the catalog, save cars to favourites, estimate a leasing payment and request an offer without having to start with a phone call.

What it looks like

Screens with demo data

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